We Are Dealers.
We are Independent.
See Our Dealer Programs!
In 1999, a group of independent paint retailers was looking to take control.
Control over the management of the paint brand their stores were representing!.
Control over policies and practices which affected them.
They were frustrated with the options from national manufacturers looking to support their own brands rather than their dealers.
These dealers made a bold choice and created The Coatings Alliance
The Coatings Alliance is a group of like-minded independent paint retailers who have joined together to manufacture a paint brand driven by quality and performance. Designed by paint dealers, they created policies and practices to support your individual needs so you can…
STAY INDEPENDENT!
DEALER PROGRAMS
C2 PAINT PRODUCTS
THE ALLIANCE
